Why is Self-Serve Data Preparation So Important?

Self Service Data Preparation! Help Yourself!

What is self-serve data preparation? It isn’t a method of making up data. It is a method of preparing data that allows the average business user to compile and analyze data without the assistance of a data scientist or an IT professional.

In so many enterprises, the idea of bringing together data from varied data sources and actually making it accessible, clear and understandable is a foreign idea at best. But with data preparation tools that are easy enough for every user, your organization is free to get the job done, understand results, solve problems and plan for the future without employing the services of dozens of data scientists!

Data preparation software can be cumbersome and difficult to use, but it doesn’t have to be! A true self service data preparation tool gives your users the flexibility to determine what data they want to see, how they want to see data. They decide how they want to share and analyze that data, so the entire enterprise can work together, collaborate on solutions and capitalize on business opportunities with complete insight and a clear understanding of what the data means.

Don’t restrict what business users can do! IT enabled self-serve data preparation puts data in the hands of business users with sophisticated, easy-to-use tools to compile and prepare data, test hypotheses, perform visualization and create and share reports, and create custom alerts and other information.

That is just part of the Smarten approach to analytics! If you want to know more, contact us!